5 Tips to Attract a Bigger Crowd to your Event

In my experience of running City West Receptions, there is always a difference between the amount of people that RSVP to an event and the amount that actually attend. So today we have decided to share our 5 favourite tips to attract a bigger crowd to your next amazing event.

Identify Target Audience

Whether you’re holding a seminar or more casual networking event, you don’t want to attract a crowd that will only come for the freebies or be pampered by a fully serviced party. You want people that will be interested, and most importantly, give value to your brand.

Reward last year’s attendees

People who have previously experienced your event will be your biggest supporters. By offering a discounted price they are most likely to immediately purchase the tickets. It will also hold the added bonus of showing you appreciate them.

Collaborations

By collaborating with advocates such as industry professionals and organisations it can increase the scope of audience who will hear about your event. By engaging other partners associated with your event, it will attract loyal customers and add more value to your event.

Utilise Social media

Social Media such as Facebook and LinkedIn can be a fantastic tool to spread the word about your event and stay connected to attendees. You can make an official Event page to invite industry professionals, creates ads and contests to get people involved and excited about what our doing. It’s also an effective way to increase retention of guests and gain valuable feedback to improve for your next function.

Pick a Prime location

Never underestimate the power of location! It’s important to choose a place that is suitable and accessible for the target audience who you would like to attend, and use this location to promote your event.

Hopefully by using our 5 top tips to attract a bigger crowd – your attendance numbers will grow and prosper.

Check out our City West Receptions website to view our venue for your next successful event!

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